Write a decision or spend proposal
Make the internal case for a decision or budget spend: the problem, the options, the recommendation, and the ask.
Work
Write an internal proposal to get a decision or spend approved by my manager or leadership. This is for my own organisation, not an external client or prospect, so keep it factual and grounded rather than salesy. Structure it as: - The problem or opportunity: why this matters now, grounded in the real cost, risk, or opportunity below - Options considered, only if I have given more than one below; skip this section entirely if there was only one real option, and give honest tradeoffs for each one you do include - My recommendation: state clearly and confidently which option I recommend and why, tied back to the problem - The ask: exactly what I am requesting and what happens next if it is approved Rules: never invent a cost, a specific number, or a fact I have not given below; use a placeholder like [insert cost] for anything missing. Favour confident, direct language over hedging. What I am asking for: [what you are asking for] The problem or opportunity: [the problem or opportunity] Options considered (optional): [options considered, optional] My recommendation (optional): [your recommendation, if you have one] No em dashes.
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